The social media platform’s process for moderating spam, including bots, has been mired in secrecy—until now.
For each tweet he is sent, John is asked two questions by Appen: “Would you consider the above tweet to be content spam?” and “Would you consider the user account to be violating content spam policy?” He marks a post as spam if it falls into one of nine categories: Is it advertising counterfeit products, unauthorized pharmaceuticals, or trying to buy or sell user profiles for services such as Netflix? Is it trying to phish or scam others, sharing suspicious links or making unrelated replies to...
An account is marked as spam if it is posting tweets that fall into any of those nine categories, but also if it posts an “excessive” number of tweets in a short period, retweets posts in multiple languages, or tweets or replies to others with duplicate content. The work is hard, John says. Looking at pornographic and violent content for hours each day takes its toll on his team’s mental health. Innodata does not provide mental health or counseling support to its employees, he claims. The company does not respond to WIRED’s request for comment.
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