Amazon is carving out its place as a leading beauty retailer. See which brands are the most successful on the e-tailer.
Grace and Stella, a skin care brand which has garnered recent traction on TikTok for its under-eye masks, was the highest-growing beauty brand on Amazon in August, with revenue increasing by 442 percent. Fenty Beauty and Huda Beauty followed, increasing revenue 144 percent and 81 percent respectively during the same period.
The highest-growing beauty brands on Amazon in August 2022, and their highest-selling product, per Jungle Scout. 3. Huda Beauty: Easy Bake Loose Baking and Setting Powder6. Too Faced: Better Than Sex Mascara9. The Body Shop: Ginger Scalp Care Conditioner
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