'It'll be interesting to see what the new landscape of the food truck industry is in San Francisco.'
in San Francisco County, which he described as time-consuming, from clearing regulations with the fire department to applying for a number of permits. Señor Sisig’s Kidera, now a 12-year veteran, shared that a common misconception of running a business on wheels is that people assume it’s a lot easier than it appears.
One way food truck vendors went around San Francisco’s permitting rules was to join Off the Grid, or other markets around the city, that hold lease agreements with landlords. In the case of Off the Grid, each market varies, but Cohen said he pays rent to landlords that range from specific cities to various institutions to private landowners.
“Fort Mason is special because of the setting,” Cohen said. “It's the location that does the best job at capturing the spirit that we channel with every single one of our experiences. We're really bringing back a good number of lunch markets in anticipation of people returning, at least to some extent, to work.”
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