This 32-year-old couple is redressing the multibillion-dollar fashion rental industry

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This 32-year-old couple is redressing the multibillion-dollar fashion rental industry
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This 32-year-old couple is redressing the multibillion-dollar fashion rental industry (via CNBCMakeIt)

Style Theory is a Singaporean fashion rental platform, which allows subscribers to loan unlimited items for a flat monthly fee.

Ex-Goldman Sachs banker Raena Lim and consultant husband Chris Halim got the idea for the company in 2016 after facing a common conundrum — having nothing to wear.

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