Toga Spring 2024 Ready-to-Wear collection, runway looks, beauty, models, and reviews.
Yasuko Furuta of Toga cuts an elusive figure, offering just three words via press release to define her collections each season. This time around, they were. Taken as a whole, it’s hard not to feel like they could apply to any number of her outings from across Toga’s two-and-a-half-decades as a cult favorite brand: Furuta’s vision is defined by its balance of the sweet and the steely, and the underlying sense that her endlessly curious woman is always approaching the new.
The “feminine” aspect was accounted for in the building blocks of the collection: boiled down to its most essential elements, it was made up of lace, shirred cotton, crochet, ribbon appliqués, and plenty of pink. But in Furuta’s hands, it was alchemically transformed into something a little more risky.
The look book was shot by the Dutch photographer Liv Liberg, a partnership that began when she participated in an exhibition presented by Toga in Tokyo earlier this year, including images of Furuta’s clothes worn by Liberg’s sister and mother.
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