'I’m going to take it as far as I can go,” designer Julius Armand tells FASHION of the plans for his label.
We’re seeing many shifts in the fashion industry right now, from a broadening of the types of models shown wearing a brand’s clothing to the methods in which that clothing is made. And while plenty of large-scale labels will see their businesses go through a period of great adjustment as they modify their operations to be more inclusive and innovative, there are many exciting emerging lines that already follow this approach.
“I was always into fashion,” says Armand. “But it was never really accepted as a job by my parents. So, I went to school for architecture. After I graduated, I thought, this isn’t really what I want to do.” Armand decided to apply the ingenuity allowed for in architecture to a fashion design context, and he follows a personal approach to the pieces he makes, noting “It’s things I’d like to see myself in” when he’s mulling over ideas.
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