Once left for dead, Toys 'R' Us is making a major comeback -- the toy store brand will be just about everywhere for the holidays.
— Once left for dead, Toys “R” Us is making a major comeback. The toy store brand will be just about everywhere for the holidays.
The toy stores will range in size from 1,000 square feet in smaller locations to up to 10,000 square feet in flagship Macy’s in Atlanta, Chicago, Honolulu, Houston, Los Angeles, Miami, New York and San Francisco. The Toys “R” Us footprints may expand during the peak holiday season. The once-storied toy store went bankrupt and closed all its stores in 2018. It has attempted several unsuccessful comebacks via various owners.
Both Macy’s and Toys “R” Us have been hurt by shifting consumer habits and competition from big-box retailers such as Target and Walmart. But Macy’s had a turn of fortune in recent months, outperforming the competition.
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