Twitter has seen its advertising revenue dive since Elon Musk bought the social media platform.
Lerer Hippeau managing partner Eric Hippeau discusses Elon Musk's long-term vision for the social media platform on 'The Claman Countdown.'
Advertising spending on Twitter took a drastic hit in December following Elon Musk's takeover of the social media platform.According to the Standard Media Index data, ad spending on Twitter in November fell 55% from last year. That was the same month that Musk restored suspended accounts and released a paid account verification that resulted in scammers impersonating corporations, according to research firm Pathmatics.
In this photo illustration, Elon Musk is pictured with a Twitter logo displayed on a smartphone screen.That came during a time traditionally known for higher ad spending as brands promote their products during the holiday season.Low-angle view of sign with logo on the facade of the headquarters of social network Twitter in the South of Market neighborhood of San Francisco.
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