Mytheresa said the warm-weather states of California, Florida and Texas performed strongly while the number of top-spending clients rose by nearly 40 percent in the three months to Dec. 31.
“We believe there are still massive growth opportunities for Mytheresa driven by the shift of luxury consumers to online and untapped geographic as well as category potential,” Kliger said.
“We are excited to reach an increasing number of customers across the U.S. with particular strength in Florida, Texas and California, which are emerging as major markets for luxury demand. We see a long runway for Mytheresa growth in the U.S.,” Kliger said, adding that occasion-wear had been a strong category in the period, and that U.S. sales were also being driven by “new, young wealth.”
The number of top-spending customers grew by nearly 40 percent in the period. Top customers have an average basket of 1,000 euros, and their annual spend is 16,000 euros. They account for roughly 3 percent of Mytheresa’s customer base and generate one-third of total revenue.
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