The price for avocados has soared this year to over $2 per fruit, but that may soon change.
For the past 25 years, all avocados from Mexico came from the region of Michoacán - which has been the only Mexican state authorized to send the green fruit to the U.S. market.Growers and packers in Jalisco, which is located just northwest of Michoacán, expressed hope that their state can provide more consistent production levels and stability for prices for avocados, which have fluctuated widely amid seasonal supply shortages.
"When we were talking about very high prices a month ago, it was because the market wasn't getting enough supply," said Javier Medina Villanueva, president of the Jalisco Avocado Export Association. "So we believe that the entry of Jalisco will close that supply shortage. ... I think prices will stabilize."
The head of the Michoacán-based Association of Mexican Avocado Growers and Packers, Jose Luis Gallardo, said he doesn't see Jalisco, or any of the other Mexican states now clamoring for U.S. export certification, as competition.
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