Vanguard Joins Morgan Stanley And Blackrock In Fight For The Next Big Thing In Investing: Direct Indexing

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Vanguard Joins Morgan Stanley And Blackrock In Fight For The Next Big Thing In Investing: Direct Indexing
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Vanguard Joins Morgan Stanley And Blackrock In Fight For The Next Big Thing In Investing

Advisors can use direct indexing to replicate an existing index while offering high net worth clients the expanded tax loss harvesting opportunities that come with owning individual stocks. Direct indexing can also enable investors to adapt a portfolio to their values, ideal for ESG and sustainable investing as well as other purpose driven investing.

While this may be the future of index investing, Kitces, a noted industry commentator, cautions that such innovations take a while to achieve mainstream appeal and critical mass. He notes that the trillions in traditional mutual funds still dwarf those in ETFs, even though the latter have been around and gaining market share for more than two decades.

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