The effort amounts to an emerging part of Russia's war arsenal with the shaping of opinion through orchestrated disinformation fighting alongside actual troops and weapons.
Armies of trolls and bots stir up anti-Ukrainian sentiment. State-controlled media outlets look to divide Western audiences. Clever TikTok videos serve up Russian nationalism with a side of humor.
Cyabra's analysts tracked thousands of Facebook and Twitter accounts that had recently posted about Ukraine. They saw a sudden and dramatic increase in anti-Ukrainian content in the days immediately before the invasion. On Valentine's Day, for instance, the number of anti-Ukrainian posts created by the sample of Twitter accounts jumped by 11,000% when compared with just days earlier.
Russia is also using disinformation to confound and demoralize its opponents. For instance, the Kremlin said it resumed fighting Saturday after pausing for possible talks with Ukraine. But AP journalists in various areas of Ukraine witnessed that the Russian offensive never stopped. “What is far more dangerous is Russia’s ability to influence what populations everywhere believe,” Nagata said. “To get them to believe things that are useful for Russian strategic interests... If you’re able to change what an entire population believes, you may not have to attack anything.”
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