Watch: SM Entertainment Explains The Meaning Behind Their Strategic Partnership With Kakao Entertainment
YouTube video titled “Strategic partnership with Kakao from the perspective of shareholders/fans.
” According to the video, SM’s cooperation with Kakao signifies the meeting between the best global contents and the best global platform, and this relationship is an equal and mutual strategic partnership that can generate synergy and create a virtuous cycle. SM also explains, “This is not a meeting between contents and contents, rather it is a meeting between contents and platform.
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