The short by Alexandra Serio is a terrifying commentary on online harassment.
, who directs and stars in the film. The project, which reimagines the ASMR phenomenon to shed light on online harassment, is being hailed as the world’s first ASMR horror film. “I don’t want anyone watching this thinking they are going to relax before bedtime,” Serio told i-D with a laugh.. She saw first-hand how female-hosted videos would attract an alarming number of abusive comments, compared to male-hosted ones.
“I feel like we’ve accepted that online harassment and threats of physical harm or sexual harm are par for the course for women with any sort of platform,” Serio explained. “I think this is something that we as a society need to take a long, hard look at.” To learn more about the film and how Serio came up with the genre of ASMR horror, i-D called up the Brooklyn-based artist.My company Nameless Network produces a high volume of social-first video content. So much of my job was perusing the comment section on different platforms to see how our content was performing and seeing what our audience liked or disliked. There was always an eerily similar vibe to the comments on the female-hosted videos.
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