Where will the electric aviation startups find $40 billion?
The new developped"CityAirbus" air taxi is displayed on stage at the town hall place in Ingolstadt, on March 11, 2019. - The Ministry of Transport launches a new financial assistance programme for the development and trialling of drones and airSo where are the institutional investors? Well, they have good reasons for caution.
Some might argue"so what?” After all, capital flows to where the opportunity lies. Unfortunately for the aviation start-ups, the cash flow profile will challenge institutional investors. Software start-ups, where entrepreneurs focus on a minimum viable product, often only require limited features targeted at a limited set of initial users to establish a basis for customer momentum.
You can see the institutional funding problem here. When the seed funding runs out, the game of musical chairs will begin. Despite the funding gap, there is lots of market opportunity and lots of financing available to pursue it. How should companies seize the opportunity? The short answer is the businesses that survive will manage cash carefully, have solid fundraising strategies, and create business models that demonstrate customer and financial momentum even if the largest markets are initially beyond the technological limits of the early products. More on this in the future.
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