At the most basic level, an employer seeks to learn about the job seeker’s motivation to interview for a specific job. The manager desires to investigate if the applicant truly desires this position.
She also wants to determine if he is merely seeking out any old job, running away from a bad situation at his current employer, solely cares about the compensation or is selfishly desirous of the prestige associated with having the company’s name on his résumé and LinkedIn profile.
When an interviewer asks why you would like this particular role, she is really saying, “Here’s your chance to sell me on why you’re the right person for this position.” By framing the question in this fashion, you now have an understanding of how to craft an answer. This is the time to mentally pull out your elevator pitch.
Stay away from the generic answers that everyone else gives. This is your chance to be yourself and talk from the heart. Remember to come across enthusiastic, dynamic, engaging and highly motivated. You can say the same thing in a boring monotone and the hiring manager will have no interest, but if you come across passionate and excited, you will get her rapt attention.
I believe that you should be authentic in the interview process. The probability of success measurably increases if you possess the right background and are truly interested in the job and in working for this particular company and demonstrate your interest. Your elevator pitch will ring true if you really feel that you possess the right stuff for the job and are undoubtedly excited about the opportunity.
If a candidate seems only mildly interested, he will lose out to the passionate applicant. If the job seeker plays hard to get and puts the burden on the interviewer to answer why her workplace is better than others, you will lose out to someone who is all in on the job.Compliment the interviewer and company by acknowledging something favorable about their reputation, products and services.Match up your skills, experience, academic background and personality to the job description.
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