“It isn’t a bad thing if I’m not using it to do bad things to my body,” the musician says.
Like many people raised in the era dominated by Spanx, which placed multiple generations of women into light beige nouveau-girdles from the late 90s to the early 2000s, Lizzo has bad memories of compression garments.
In the years that follow, Lizzo—who was born Melissa Jefferson—“started to discover my self-love,” and “went fully in the opposite direction.” You know: “I stopped trying to hide. I stopped wearing bras and even fucking panties.” Wearing a hot pink t-shirt from the line, Lizzo explained how she actually developed the brand, which has been in the works for “a long time,” she said. She’s partnered with Fabletics, the active brand founded by Kate Hudson in 2013. “A lot of the technology was already built in,” she said of their selection of fabrics, which vary in compression strengths and come in a multitude of fleshtones.
Most intriguing—which is to say, perhaps most revolutionary—are the clothes meant to be worn as outer garments. “I was like, I wanna create a product that, even if you see it, it’s not shameful. It’s not embarrassing. It’s actually sexy and liberating and you could take your shirt off and be like, ‘Yeah, I gotta bright ass blue bra or shaping bra or whatever underneath my shirt.’ And even if you wanna go to the club, you could take your work clothes off and you got a whole fit underneath.
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