Lionel Messi, considered by many to be the greatest soccer player of all time, will be making his Major League Soccer debut with his Inter Miami squad this weekend at Red Bull Arena against the New York Red Bulls.
Red Bull Arena has hosted Messi before — he played a friendly match here in September with the Argentina national team before its run to the 2022 World Cup title — but he is the biggest star to visit in decades. Red Bulls officials welcome the match as an opportunity to re-invigorate their team’s brand, which recently has slipped in popularity.
Within 12 hours, the sold-out match set a record for gross gate revenue for a Red Bulls’ MLS regular-season game, and the team’s season ticket sales for the 2024 season skyrocketed. While de Grandpre would not reveal specifics on the match’s sales, he called it a “multi-million-dollar increase” over the previous MLS mark.
The stratospheric interest in the match had the club considering moving it to MetLife Stadium “for a hot second,” de Grandpre said, but that was quickly shot down. The Giants and Jets meet in a preseason game at the same time, and the Red Bulls wanted to reward loyal fans and long-standing partners.
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