Moviegoing, once expected to be closer to semi-normal levels by now, continues to be battered by the pandemic, the delta variant of the coronavirus and in-home streaming
‘The Suicide Squad’ newcomer Daniela Melchior makes her Hollywood debut as Ratcatcher 2 in James Gunn’s DC Universe supervillain feature.
“The Suicide Squad” cost about $185 million to make, but the current state of the box office doesn’t offer much of a chance for profitability for movies at that scale. Warner didn’t release any streaming or subscription data related to the “The Suicide Squad,” but Goldstein said that every release has seen “a proportional response” on HBO Max that correlates to its popularity in theaters. If it’s a hit in theaters, it’s a hit on streaming.
“Under normal conditions, a strong marketing campaign can overcome a few drawbacks and generate a good weekend. Under current conditions, that isn’t happening.”If COVID-19 cases don’t drop soon, studios will be faced with the difficult question of what to do with upcoming tentpole releases — especially distributors that aren’t as tethered to streaming platforms. Eyes will be on how MGM handles the James Bond film “No Time to Die” and whether Sony holds with “Venom: Let There Be Carnage” .
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With coronavirus rising, 'The Suicide Squad' opens softlyNEW YORK (AP) — Moviegoing, once expected to be closer to semi-normal levels by now, continues to be battered by the pandemic, the delta variant of the coronavirus and in-home streaming. The latest casualty: James Gunn's “The Suicide Squad,” a critically acclaimed, carnage-ridden would-be smash that disappointed with $26.5 million in estimated ticket sales.
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Box Office: ‘The Suicide Squad’ Struggles in Opening With $12.2M FridayJames Gunn's antihero movie is headed for a less-than-expected domestic debut of $27 million. It is also available to watch on HBO Max.
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Joel Kinnaman wins restraining order against woman following 'extortion threats'The Suicide Squad
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