To be held Nov. 18-20 downtown, revamped event is returning with broader musical range and KAABOO-inspired VIP amenities, after a two-year hiatus prompted by the COVID-19 shutdown of live events
Performances by Migos, Miguel, Ben Harper, Los Tucanes de Tijuana bolster first edition of new San Diego festival, which drew 56,000 people to multiple outdoor stages alongside San Diego Baywonderfrontfestival.com
KAABOO San Diego festival’s future shrouded in mystery, with no new date, no refunds, and venue in the dark “A lot of our 2011 lineup, about 80 percent, rolled over to 2022. And probably 20 percent of the acts we have this year were booked for the 2020 lineup. You have to juggle a lot because different acts have different tour and festival commitments.”57,000 people at debut festival
“I’ve been to a lot of different festivals, and this has the most unique setting I’ve ever seen,” said local surfing legend Rob Machado. Along with skateboarding great Tony Hawk and former San Diego Padres’ relief pitcher Trevor Hoffman, Machado is returning as one of WonderFront’s investors and ambassadors.
“The festival organizers have done a tremendous job securing fantastic headliners and this will certainly help drive hotel-room demand for the district.” “That is 100 percent correct. The pause allowed us to look at what worked well and what we needed to improve on,” said Hahn, who was the general manager of the San Diego Sports Arena and Pechanga Arena from 1996 until last September. He is the cofounder of Dream Hahn, the experiential marketing company he launched in 2020.
“Given that November ended up being the peak of the Delta variant, we absolutely made the right decision,” Thornton said.
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