YouTube TV Is the Latest Streamer To Raise Prices

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YouTube TV Is the Latest Streamer To Raise Prices
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YouTube TV is the latest streamer to increase its prices, with a significant monthly increase coming in April. Here’s what you need to know:

Everything is getting more expensive, from groceries to streaming services, it seems that the cost of doing business is getting to everyone, and hitting consumers right in the wallet. And the latest service to up its prices is YouTube TV. The service announced today, via a Twitter thread, that they will be adjusting their monthly cost from $64.99 a month to $72.99 a month.

COLLIDER VIDEO OF THE DAY What is YouTube TV? YouTube TV is a streaming network launched in 2017 and offers both on-demand and multichannel video programming. It is, of the available streaming services, perhaps the most similar to cable services, offering linear network programming to viewers. The price increase in 2020 came along with the addition of an HBO Max and Cinemax add-on, giving subscribers access to HBO Max along with YouTube TV.

Some viewers have speculated that the most recent price hike is due to YouTube's new streaming deal with NFL Sunday Ticket. However, this was not a motivation indicated by the network's recent announcement. Instead, YouTube TV simply said that they "...are committed to offering a premium way for you to stream TV". However, they also indicated that they "...understand this new price may not work for you.

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