Zia Cooke — a junior guard and leading scorer for the University of South Carolina's women's basketball team, which won the tournament in March — was named one of the highest paid college basketball players in the Final Four, according to Bloomberg.
College basketball made headlines last month for a reason beyond the NCAA March Madness tournament when Opendorse released showing that women basketball players are the second highest paid college athletes.
Women basketball players have been able to cash in more than their male counterparts, due in part to their higher social media followings. Cooke has over 228,000 followers on Instagram. And if you want this young star to shout out your product, her posts are valued at a potential $8,000 each, Bloomberg reported. She's the top potential earner on her team, and one of the top potential earners in collegiate basketball.
"It gave me a chance to show who I am for one minute," she said."I've done DoorDash, which was also super fun. I did Bojangles deals and I've done Fenty Skin, Rihanna's line, so I have quite a bit and it's just the beginning. I'm excited for what else is in store."
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