“Aldi getting upset with rival product similarities? What a time to be alive.”
If there's one thing Aldi's PR team knows how to do, it's getting people talking. That's exactly what they've done with one of their latest tweets taking a cheeky swipe at M&S.
Now it looks as though the tables have been turned after M&S took to Twitter to announce a new arrival to their stores for Easter - a 23 ‘carrot’ gold egg made from golden chocolate, coated in edible gold leaf.Eagle-eyed social media users were quick to point out similarities with their new chocolate carrot and Aldi’s Kevin the Carrot - calling it the ‘new sequel’ in the Colin/Cuthbert the Caterpillar saga.
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