Universal films can now move from theaters to households in as little as 17 days.
coronavirus pandemic on April 06, 2020 in San Francisco, California. The future of AMC movie theaters remains in question after shuttering all of its theaters and furloughing all 600 of its corporate staff including CEO Adam Aron. Residents in the San Francisco Bay Area are continuing to shelter in place due to the coronavirus.
With social distancing policies in place and theaters shuttered in April, Universal decided to experiment and release its filmstraight to video-on-demand, finding success by bringing in nearly $100 million by the end of the month.
Numerous films have released digitally given theater closures, though blockbusters like"Wonder Woman 1984" have been delayed until the end of the year or even into 2021, likely to the relief of theater chains like AMC who hope to be reopened by then. However, with a significant resurgence of cases in the United States starting in the summer, AMC's hopes for a summer season have been dashed, delaying its reopening to an optimistic mid-to-late August.starting at the end of August in international theaters, but as indicated by the historic deal between Universal and AMC, the film industry joins many others fundamentally altered by the Covid-19 pandemic beyond the short-term losses.
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