Digital fashion weeks and virtual shows: A rundown of fashion's new rhythm and everything we know about the new fashion calendar
. From panel discussions on social media to virtual showroom appointments, this season’s physical-digital showcase will allow designers to present their latest collection or something totally different. “Everybody can decide their own message. The advantage is that in a digital world, you are completely free. You find your way of expression.
Michele is not alone in breaking from the fashion calendar. Saint Laurent, which is also owned by Gucci’s parent company, Kering, announced its departure from this year’s preset schedules and beyond.
Unlike the majority of brands set on staging something in September, Virgil Abloh is holding out until 2021 to present his own women’s and men’s spring collections. Abloh’s decision to wait until January means Off-White is officially experimenting with the see-now-buy-now calendar. The collection will available for purchase in February, about a month after the looks debuted on the runway.
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