The creator shares her thoughts on going viral, inclusivity, and more.
, a series highlighting NYLON's favorite creators and the stories behind some of their most memorable content., first became interested in clothes by watching her father pull ‘fits.
When it came to entering the fashion industry herself, Hilaire’s mother, a former model, encouraged her daughter to follow in her footsteps. This propelled Hilaire into the fashion world, leading her to start modeling as a teen. Once in these spaces, an entire universe of opportunities presented itself to the bright-eyed Hilaire, who soon realized that she would be happy being involved with fashion in any creative capacity.
After moving to New York in 2018 to continue modeling, Hilaire’s path was once again altered by the discovery of a now-household, then-underground label called Telfar. From there, she voraciously began researching other Black fashion brands, and her interest quickly grew into a passion during the 2020 resurgence of the Black Lives Matter Movement when Hilaire realized she could create actionable change by encouraging her followers to buy from Black brands.
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