Focusing on the details, the automaker proactively upgraded the tech and styling of its 2024 models
While the delineation between standard builds and luxury cars obviously vary in design and performance, there can be aggressive competition between automakers in that top luxury segment to be the boss in technology, materials, bespoke options, and any other element where the details matter for a premium price.
According to Joe Eberhardt, Jaguar Land Rover North America President and CEO, the House of Brands approach distinguishes Range Rover’s personality—while targeting specific client segments. “Those seeking more comfort for cruising could lean for Range Rover—while the Sport buyer wants to explore the brand’s dynamic capability,” Eberhardt explains. “The Velar and the Evoque are more at home in urban or city environments because of their more compact size.”
An optional Cabin Air Purification Plus feature provides cleaner interior air with advanced cabin filtration systems and actively monitored CO2 Management that essentially makes sure the driver is getting clean air while behind the wheel. The Velar offers both electrified and gas-powered engines. The 3.0-liter, straight-six fossil fuel magic factory delivers 395 horsepower, with acceleration from 0-60 miles per hour in 5.2 seconds. The Ingenium gas 6 six cylinder powerplant is available with a 48-volt MHEV hybrid technology. The 2.0-liter, four-cylinder Velar serves up 247 horsepower, with 0-60 mph time of 7.1 seconds.
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