'We’d heard that the certified 'hot girl' brand we lusted after as teenagers was making a comeback, and so we flocked there in droves, as though a bandage-dress Bat-Signal had appeared in the sky.' EmiliaPetrarca reports on Hervé Léger's NYFW comeback
Photo: Courtesy of Hervé Léger This article was featured in One Great Story, New York’s reading recommendation newsletter. Sign up here to get it nightly.
From left: Naomi Campbell walking the runway in 1993. Photo: Pool ARNAL/GARCIA/Gamma-Rapho via Getty ImagesCindy Crawford at a Vogue party wearing a bandage dress in 1998. Photo: Victor Malafronte/Getty Images From top: Naomi Campbell walking the runway in 1993. Photo: Pool ARNAL/GARCIA/Gamma-Rapho via Getty ImagesCindy Crawford at a Vogue party wearing a ba... more From top: Naomi Campbell walking the runway in 1993.
At a cost of over $500, the bandage dress in particular can be prohibitively expensive for adults, let alone teenagers, but its steep price tag helps make it a status item. I would have named my firstborn Hervé for the opportunity to wear one when I was in high school. Now, enough time has passed that used bandage dresses can be found on the RealReal for a fraction of the price, and as people are starting to go out again, body-con is coming back in style.
From left: Amanda Bynes at an event in 2009. Photo: Steve Granitz/WireImageBlake Lively on the set of Gossip Girl in 2009. Photo: James Devaney/WireImage From top: Amanda Bynes at an event in 2009. Photo: Steve Granitz/WireImageBlake Lively on the set of Gossip Girl in 2009. Photo: James Devaney/WireIma... more From top: Amanda Bynes at an event in 2009. Photo: Steve Granitz/WireImageBlake Lively on the set of Gossip Girl in 2009.
But he also wanted to update the brand’s “sexy mummy” thing by using different fabrics and introducing new silhouettes. Some of the fall bandage-style looks, for example, were made with mohair instead of a viscose blend, giving them a more comfortable, luxurious feel. He also dabbled with nylon fringe, which allows more movement than the traditional bandage dress.
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