Kyle Busch could be driving for a new team in 2023.
It once seemed unfathomable that Busch could ever leave Joe Gibbs Racing. But the two-time champion and JGR have so far been unable to come to an agreement on a new contract for 2023 and beyond."We have to have contingency plans," [Toyota Racing Development's David Wilson] said."Rest assured, we're thinking about every way this can go."
Finding a sponsor for Busch should be pretty easy in theory. He’s one of the most recognizable drivers in NASCAR and also one of its best. He’s still in his prime and could win another title or three before his Cup Series career is over. He also owns a very successful Truck Series team that serves as Toyota's flagship entry in NASCAR's No. 3 series.
While JGR has been one of the most successful teams in the Cup Series over the past decade, it doesn’t provide the same B2B opportunities for sponsors like Hendrick and Team Penske do. Since Busch has established himself as one of the best drivers in Cup Series history, he deserves to be paid like one. There’s no reason for him to take a significant pay cut in the prime of his career.
SHR’s Aric Almirola is set to retire from full-time racing at the end of the season and the team hasn’t announced a replacement for him. With a deep-pocketed co-owner like Gene Haas who has been willing to self-sponsor his team’s Cup cars for years, SHR certainly makes sense as a landing spot for Busch.
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