The 'Colors of the World' line aims to promote representation and acceptance.
The packs include side panels with the color names, including “light almond,” “deep rose” and “medium golden.” Each crayon label also lists the color name in English, Spanish and French.“With the world growing more diverse than ever before, Crayola hopes our new Colors of the World crayons will increase representation and foster a greater sense of belonging and acceptance,” Crayola CEO Rich Wuerthele stated in a news release.
To create the new colors, Crayola teamed up with MOB Beauty co-founder and CEO Victor Casale. The announcement coincided with the United Nations-sanctioned World Day for Cultural Diversity for Dialogue and Development.The packs include side panels with the color names, such as “light almond,” “deep rose” and “medium golden.”The announcement coincided with World Day for Cultural Diversity for Dialogue and Development.
Many have bemoaned the lack of skin color inclusivity in art supplies like crayons. In 2019, Virginia elementary school student Bellen Woodard launched theCrayola’s “Colors of the World” line also includes aRelated...
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